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Hmmm... How about implementing a competitor analysis? Or product and industry life cycle analyses? These are just a few suggestions, of course. It depends on whatever the business goal is, the type of product, market, etc...

It sounds like you're on the right track, but you will need more info and a good, structured guideline to follow. I suggest a reading and following this one. What I like about it is that it really breaks down the components and aspects of a balanced scorecard, without getting too long-winded...

I have a very useful article about how to examine the critical success factors in a business. I hope that you and others can benefit from it as I have.

Not long ago, it seems, I was a total newbie and this sort of post would have intimidated me into a heavy procrastination pattern. So, for the benefit of those who are in their very first year, I'd like to post two links that are relevant to these topics: One is about what is, and how to...