Should I be writing creative's throughout the year? (1 Viewer)

[tilly5455]

I have done one, but my teacher says to have a few discovery creatives, so should I be writing a few as the year goes on?

 

[darkk_blu]

You should have at least 2 strong discovery creatives ready in your head, at least in my opinion. Its like you have good ideas ready in your head and pray that the stimulus matches one of them

 

[phat_tar]

I have done one, but my teacher says to have a few discovery creatives, so should I be writing a few as the year goes on?

I've heard this opinion before, but, from experience it's probably better to have one and try perfect it through out the year. All the people I know who have done well did the same.