first of all 10 aren't showing repeats cos they're trying to be 'cool'...that's just absurd. they're doing it cos they wanna get more people into the show over the holidays. in other words, they're trying to convert people into OC addicts. plus, they're doing it for those who missed out on any of the episodes. i know the latter reason is hard to believe as television networks rarely give a damn about their viewers, but i'd make an exception with 10. they have shown a lot of support for teen shows and they don't screw around with tv shows as much as 7 or 9. secondly, ratings are the most important thing to tv networks and 10 can't just jump straight into s2. The OC's ratings have improved significantly since it first aired and now it is one of 10's most prized shows, therefore, they wanna show it during the ratings period and allow it to compete against other shows. finally, y'all should be glad that they're even showing repeats at all. it's all fine and dandy for those who have seen all the episodes but what about those who missed out due to uncontrollable forces? show a little compassion. another point i would like to add is the fact that like mizz smee, i can't stand watching OC repeats either and this just demonstrates that The OC isn't really one of those shows that is worth a repeated viewing cos it lacks any real depth and ain't all that compelling. well, duh, it's a soapie! i can watch some other shows heaps of times without getting sick of it, but with The OC i can only stand watching fresh eppies. ok, i think ive rambled on enough. laterz..