Urgent help~~~~~~ (1 Viewer)

[mtoskiz]

the question says:

evaluate how the reasons for expansion globally affect the methods of global expansion chosen by business.



I DONT GET THIS QUESTION!!!! PLEASE HELP ME

give me some idea's or something!!!!!!!!!

THANK YOU!!!!!!

 

[esraa]

Well depending on why the business wants to expand i.e. access to markets, economies of scale et. (look at the syllabus), it will use different ways of globally expanding. For example if; the reason to expand is to lower production costs it will choose relocation overseas. So businesses need to be able to match the reason to the method appropriately if that makes sense lol